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Comparison of acquiring in Kazakhstan

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With the growing demand for cashless payments, the issue of selecting the right payment aggregator becomes increasingly relevant. In the previous article, we began exploring the topic of acquiring and discussed how to choose the right one for your business. Today, we'll compare five popular acquiring services in our country, discussing their advantages and disadvantages.

What should you pay attention to when choosing an acquiring company?

When choosing an acquiring service, it is important to consider the company's experience in the market (preferably more than 3-4 years), customer reviews (including those from third-party services), as well as check the list of e-commerce companies already working with the aggregator, and verify the presence of necessary licenses and documents.

1. Transaction Processing Fee:
It can range from 1-2% to 10-15%. It's important to compare these rates to avoid future losses. Additionally, some aggregators charge a monthly subscription fee and a minimum payment amount.

2. Range of Services Offered:
It's important to know what types of payments the aggregator can process; the more options available, the better.

3. Functional Features:
Some aggregators offer additional features like mobile apps, invoicing capability, or support for integration with self-developed websites.

4. Technical Support Response Time:
Ideally, there should be round-the-clock support available.

5. Ease of Setup:
The integration process for the acquiring service should be as straightforward as possible.

It's also important to pay attention to the speed of funds settlement (within one banking day) and strive to regularly update the system to meet new payment requirements. Furthermore, it's advisable to choose payment services without hidden fees, which are frequently updated and offer multiple methods for accepting payments.

Acquiring comparison

Freedom Pay is a global provider of payment technologies offering a wide array of solutions for businesses of all sizes. It provides acquiring services, mobile payments, as well as integration with POS systems.

Pros:
1. Universal Integration: Freedom Pay can be integrated with various sales management systems, making it convenient for different types of businesses.

2. Transaction Security: Complies with international security standards such as PCI DSS, ensuring a high level of client data protection.

3. Analytics and Reporting: Offers advanced tools for analyzing and managing payments, helping businesses make informed decisions.

Cons:
1. Complex Setup and Maintenance: Requires certain technical knowledge for setup and maintenance, which can be challenging for small and medium-sized businesses.

2. High Cost: This acquiring service has higher commissions and tariffs compared to other payment services, especially for smaller enterprises.
Freedom Pay
Epay is an acquiring service provided by Halyk Bank, one of Kazakhstan's largest banks. It offers various payment solutions including mobile and online payments, as well as traditional acquiring.

Pros:
1. Reliability and Trust:
Being a product of a major national bank, Epay enjoys trust among users.

2. Localization: Optimized for the Kazakhstani market, it is convenient for conducting transactions in the local currency.

3. Easy Integration: Easily integrates with local systems and e-commerce platforms.

Cons:
1. Limited International Functionality:
May not suit businesses targeting international markets due to limited currency options.

2. Insufficient Functionality for Large Companies:
Not always suitable for large corporations with high transaction volumes and complex requirements.
Epay
CloudPayments is an international payment service that supports a vast number of currencies and payment methods, including credit cards and electronic wallets.

Pros:
1. Multicurrency and International Support:
Allows for receiving payments in various currencies, making it ideal for international trade.

2. Innovative Technologies:
Uses modern technology stacks for processing payments, including secure encryption protocols.

3. Flexibility and Customizability:
Offers diverse plans and services that can be adapted to different types of businesses.

Cons:
1. Challenges in Integration and Configuration:
May require extra effort and time to integrate with some local systems.

2. Relatively High Fees:
Possibly higher commission rates compared to other providers, particularly for small and medium-sized enterprises.
Cloudpayments
Woopay is a local acquiring service that offers a variety of payment solutions, including mobile and online payments. It caters to both large and small businesses.

Pros:
1. User Interface:
A simple and intuitive interface makes it easy to use for both customers and businesses.

2. Good Local Integration:
Works effectively with Kazakhstani payment systems and banking structures.

3. Wide Range of Services:
Offers various payment options, including mobile payments and digital wallets.

Cons:
1. Scaling Limitations:
May not be the best option for very large companies due to limitations in handling high volumes of transactions.

2. Limited Technical Support: Possible delays in customer service and limited support during peak hours.
Woopay
Jusan is an acquiring service offered by Jusan Bank, providing convenient solutions for online payments, including mobile payments and integration with digital wallets.

Pros:
1. Focus on the Local Market:
Particularly suited for the Kazakhstani market, ensuring efficient integration with local payment systems.

2. Ease of Use:
Simple to set up and user-friendly in daily operations.

3. Support for Mobile Payments:
Well-adapted for mobile payments, which is convenient for smartphone users.

Cons:
1. Limited Functionalities:
Doesn't always provide advanced features that might be available from larger international acquiring services.

2. Lack of Scalability:
May not be suitable for very large companies with high transaction volumes and complex requirements.
Jusan Tole

Conclusion

Consider the above factors to select the most suitable partner whose services align with the specifics of your business and the needs of your clients.

If you need to integrate acquiring services into your online store, feel free to explore our technical support offerings.
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